Communities

Communities
Not only has the Internet enabled new possibilities for customer retention, it also offers intelligent marketing possibilities, for example by means of communities – or virtual gatherings on the web. We have pioneered this sector.

Be either integrating communities into corporate web sites or by creating new portals, we can help facilitating long-term brand loyalty for customer goods producers.

GW interactive, as one of the first players in the conception of community features, has proven itself to be the number one choice for the implementation of reliable ideas and technologies.

When our project Finya.de was called into life in 2002, the portal was initially used as an information- and experience-gathering pool and, in the meantime, has grown to one of Germany's largest dating portals.

Thus, by means of technology transfer, we are able to provide online community solutions very economically. Long testing in the real market has enabled us to increase the usability and life cycle of our modules and technologies.

Examples of our community modules and technologies:
  • Mailing
  • Instant messaging (chat)
  • Matching (real-time search engines)
  • Image galleries
  • User profiles (electronic self-descriptions)
  • Visitor's books
  • Forums, blogs, diaries
  • "My friends" lists
  • "Who's online" lists
  • Blocking functions
  • Image upload algorithms
  • Virtual cliques
  • MGM mechanisms
  • Automated newsletters
  • Abuse management

Since the maintenance of an online community is a delicate process, we are pleased to offer full in-house support.

Selected references:
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